In occasione del Fuorisalone 2025, Cranchi Yachts ha fatto il suo ingresso nel mondo del design con Immersio Temporis, un’installazione immersiva ideata dal designer Christian Grande e realizzata da Adverteam presso Palazzo Clerici, nel cuore del Brera Design District.
On the occasion of Fuorisalone 2025, Cranchi Yachts made its entry into the world of design with Immersio Temporis, an immersive installation conceived by designer Christian Grande and produced by Adverteam at Palazzo Clerici, in the heart of the Brera Design District.
The project transformed the Courtyard of Honour into a multisensory journey through light, space and perception, inviting visitors to reflect on the concept of time through an experience that blends physical and digital dimensions.
The activation included a branded video installation, as well as exclusive moments such as a press preview and a VIP event. From narrative design to content production, Adverteam developed an integrated communication strategy that enhanced the brand’s identity and marked the beginning of a long-term collaboration focused on rebranding and digital presence.
