The annual Coca-Cola HBC Italia Sales Convention is a great event to motivate the sales force, celebrate results and present the new commercial plans.
Next Group has been organizing this event for several years, managing the project from A to Z both in terms of communication and guest management.
Each year, this event is an invitation to live with enthusiasm the belonging to a historic brand, but also to identify with the values of a company that has always been a market leader.
The challenge that Next Group has been taking up and winning for many years consists of proposing innovative contents and forms for a project that involves over 1,300 people who are extremely engaged and enthusiastic about the brand they work for.
